Peak Humanity is a non-profit organization focused on building educational infrastructure in rural communities across Africa. I led the full development of the visual identity — from logo design to the graphic system, color palette, and real-world applications.

The challenge was to create a brand that balances organic warmth with minimalist clarity, conveying trust, empathy, and a strong social mission without relying on overused NGO aesthetics. The result is a visual identity built on soft geometric shapes, a clean sans-serif typeface, and an earthy color palette that connects with the landscapes, cultures, and values of the project.